Privacy Policy

Protecting your private information is our priority. This Statement of Privacy applies to https://www.newleaf.team/ and New Leaf Innovations Inc. and governs data collection and usage. For the purposes of this Privacy Policy, unless otherwise noted, all references to New Leaf Innovations Inc. include https://www.newleaf.team/ and NewLeaf. The NewLeaf website is a full-cycle web development site. By using the NewLeaf website, you consent to the data practices described in this statement.

1. Collection of your Personal Information

NewLeaf may collect personally identifiable information, such as your:

  • Name
  • Address
  • E-mail Address
  • Phone Number


If you purchase NewLeaf’s products and services, we collect billing and credit card information. This information is used to complete the purchase transaction.

NewLeaf may also collect anonymous demographic information, which is not unique to you, such as your:

  • Age
  • Gender
  • Household Income


We may gather additional personal or non-personal information in the future.

NewLeaf encourages you to review the privacy statements of websites you choose to link to from NewLeaf so that you can understand how those websites collect, use and share your information. NewLeaf is not responsible for the privacy statements or other content on websites outside of the NewLeaf website.

2. Use of your Personal Information

NewLeaf collects and uses your personal information to operate its website(s) and deliver the services you have requested.

NewLeaf may also use your personally identifiable information to inform you of other products or services available from NewLeaf and its affiliates. NewLeaf may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered.

NewLeaf does not sell, rent or lease its customer lists to third parties.

NewLeaf may share data with trusted partners to help perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to NewLeaf, and they are required to maintain the confidentiality of your information.

NewLeaf may keep track of the websites and pages our users visit within NewLeaf, in order to determine what NewLeaf services are the most popular. This data is used to deliver customized content and advertising within NewLeaf to customers whose behavior indicates that they are interested in a particular subject area.

NewLeaf will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on NewLeaf or the site; (b) protect and defend the rights or property of NewLeaf; and, (c) act under exigent circumstances to protect the personal safety of users of NewLeaf, or the public.

3. Automatically Collected Information

Information about your computer hardware and software may be automatically collected by NewLeaf. This information can include: your IP address, browser type, domain names, access times and referring website addresses. This information is used for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the NewLeaf website.

4. Security of your Personal Information

NewLeaf secures your personal information from unauthorized access, use, or disclosure. NewLeaf uses the following methods for this purpose:

  • SSL Protocol


When personal information (such as a credit card number) is transmitted to other websites, it is protected through the use of encryption, such as the Secure Sockets Layer (SSL) protocol.

5. Children Under Thirteen

NewLeaf does not knowingly collect personally identifiable information from children under the age of thirteen. If you are under the age of thirteen, you must ask your parent or guardian for permission to use this website.

6. Opt-Out & Unsubscribe

We respect your privacy and give you an opportunity to opt-out of receiving announcements of certain information. Users may opt-out of receiving any or all communications from NewLeaf by contacting us here:


7. Use of HotJar

NewLeaf uses HotJar, please read the following information to understand how HotJar functions and impacts your browsing activity on our site.

Hotjar may collect and process information which is automatically and passively collected, whilst You navigate through and interact with the content on a Hotjar Enabled Site, together with information on Your device or computer (such as cookies).

The sole purpose of passively collecting Your information is to improve Your experience when using a Hotjar Enabled Site.

Through the Hotjar code embedded on a Hotjar Enabled Site, the information collected and processed includes:

  • Device-specific data
  • The following information may be collected related to Your device and browser:
  • device’s IP address (captured and stored in an anonymized format);
  • device screen resolution;
  • device type (unique device identifiers), operating system, and browser type;
  • geographic location (country only);
  • preferred language used to display the Hotjar Enabled Site.
  • User interactions
  • Mouse events (movements, location and clicks)
  • Keypresses
  • 
Log data


For a sampling of visitors, Our servers automatically record information which is collected from Customer Websites and Our Site. This data includes:

  • referring URL and domain;
  • pages visited;
  • geographic location (country only);
  • preferred language used to display the webpage;
  • date and time when website pages were accessed.


HotJar Cookies

Hotjar Enabled Sites use cookies to collect non-personal information including standard internet log information and details of the End User’s behavioural patterns upon visiting a Hotjar Enabled Site. This is done to enable the Hotjar Enabled Site to provide You with a better experience, identify preferences, diagnose technical problems, analyse trends and generally to help Our Customers improve their website.

Cookies are small data files transferred onto computers or devices by websites for record-keeping purposes and to enhance functionality on the Hotjar Enabled Site.

We may also use cookies to record login details on Your device or computer. This helps to determine whether a particular device previously visited a specific Hotjar Enabled Site so that the login details would not have to be re-entered each time You visit that Hotjar Enabled Site.

Hotjar also uses cookies to determine if someone has opted out of being tracked by Hotjar services.

Most browsers allow You to choose whether to accept cookies or not. If You do not wish to have cookies placed on Your computer, please set Your browser preferences to reject all cookies, before accessing any Hotjar Enabled Site. Please note that by doing so, some features of certain Hotjar Enabled Sites may become unavailable.

To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org.

For more info about the cookies HotJar makes use of, please visit Cookie Information.

Hotjar, at all times, undertakes to ensure that by sharing Your behavioural patterns and any other information generated from You visiting the Customer Website, Your Privacy rights are respected at all times.

You may opt-out from having Hotjar collect Your information when visiting a Customer Website at any time by visiting our Opt-out page and clicking ‘Disable Hotjar’.

Our Privacy Policy should always be read in conjunction with the specific privacy policy of the Customer Website which will contain further details regarding the processing of Your personal data by the Customer Website. In addition to the general terms relating to the notices and revisions of this Privacy Policy as explained herein, any changes to the privacy policies regulating the Customer Website shall be notified to You in accordance with Hotjar’s Customers’ respective privacy policies available on the Customer Website.

7.1 How Hotjar secures data

Hotjar has implemented various measures to ensure that the information is adequately protected against unauthorised access, use, disclosure and destruction. Please keep in mind that risk can never be eliminated but can be significantly mitigated and reduced. All measures which Hotjar has taken significantly reduce the risk. Hotjar shall not be held liable by any Third Party, including You, in any event of unauthorized access, use and/or disclosure of information provided that such is not due to Gross Negligence, willful misconduct, fraud or bad faith by Hotjar.

Security measures adopted by Hotjar include:

  • access to the information stored within Hotjar’s servers is restricted to a limited number of Hotjar employees and to users designated on our Customer’s accounts and Third Parties who can access the information only in specific and limited circumstances and are bound by confidentiality;
  • Hotjar’s servers are protected by a) firewalls establishing a barrier between Our trusted, secure internal network and the Internet and b) IP restrictions, limiting access to whitelisted IPs;
  • each Customer may only access information pertaining to its Customer Website that it is tracking and to the specific End Users visiting such Customers Website;
  • we use HTTPS for Hotjar’s Services providing secure transfer of data to prevent wiretapping and man-in-the-middle attacks;


Hotjar reviews its information collection and processing practices periodically and will review and amend this Privacy Policy accordingly. Please review our Technical Information for more details.

7.2 Access and Disclosure

Hotjar does not rent or sell Your information, but we do disclose Your information to a limited set of trusted Third Parties in the situations explained below, for which You, by using our Services, hereby explicitly consent.

we will disclose Your personal information where We are bound to do so, at law or via a court order as well as to meet any legal or regulatory requirement or obligations. We will use all reasonable efforts to ensure that those requirements or obligations are in accordance with Applicable Law;

we reserve the right to disclose Your information to any Third Party if We have reasonable information to believe that the disclosure is necessary for the purpose of an investigation and/or for the enforcement of any breaches of the Terms of Service (if applicable), to detect, prevent or otherwise address fraud, security, technical issues or other irregularities or illegalities, protect the rights and interests as well as the property of Hotjar;

we may also share aggregated anonymized, non-personal information with the public or with any Third Party for publishing industry trends related to Hotjar’s Services.

Hotjar’s business and Services are constantly developed and improved and the Privacy Policy and the Terms of Service will thereby also change to take account of any related changes to the Customers’ Websites.

We may revise this Privacy Policy from time to time. The most current version of the policy, found at www.hotjar.com/privacy will govern Our use of Your information collected and processed from a Hotjar Enabled Site.

We will provide You with advance notice of the modifications via email to the email associated to Your account and by posting a written notice on Our Site and You hereby agree that this shall constitute adequate notice in this regard. All changes to this Privacy Policy automatically take effect on the sooner of the day You use the Site and/or Services, or 30 calendar days after they are initially posted on the Site. Your use of the Site and/or Services following the effective date of any modifications to this Agreement will constitute Your acceptance of the Agreement, as modified.

7.3 End Users

If you are a visitor of a website which is running the Hotjar Service, this section applies to you.

This section of our Privacy Policy explains the details of how Hotjar collects information from Your browser and device when you access the Customer Websites. For the purposes of the services that Hotjar provides to Customer Websites, Hotjar acts as Data Processor and solely processes all personal data in accordance with the instructions received from Our Data Controllers, the owner and/or operator of the Customer Websites. This includes how Hotjar collects information from the End User’s browser and device when an End User accesses the Customer Website.

The following information may be collected related to the End User’s device and browser:

  • device’s IP address (captured and stored in an anonymized format as described in our Technical Information);
  • device screen resolution;
  • device type (unique device identifiers), operating system, and browser type;
  • geographic location (country only);
  • preferred language used to display the Hotjar Enabled Site.
  • User interactions
  • Mouse events (movements, location and clicks)
  • Keypresses
  • Log data


For a sampling of visitors, Our servers automatically record information which is collected from Hotjar Enabled Sites. This data includes:

  • referring domain;
  • pages visited;
  • geographic location (country only);
  • preferred language used to display the webpage;
  • date and time when website pages were accessed;


8. Use of HubSpot

NewLeaf uses HubSpot tracking code, which tracks user activity using cookies. The following cookies are eligible to apply to your visit:

__hstc

The main cookie for tracking visitors. It contains: the domain, utk (see below), initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session)

(Expires: 2 years)

hubspotutk

This cookie is used for to keep track of a visitor’s identity. This cookie is passed to HubSpot on form submission and used when deduplicating contacts.

(Expires: 10 years)

__hssc

Cookie for keeping track of sessions. This is used to determine if we should increment the session number and timestamps in the __hstc cookie. It contains: the domain, viewCount (increments each pageView in a session), session start timestamp.

(Expires: 30 min)

__hssrc

Whenever HubSpot changes the session cookie, this cookie is also set. We set it simply to the value “1”, and use it to determine if the user has restarted their browser. If this cookie does not exist when we manage cookies, we assume it is a new session.

(Expires: None. Session cookie)

__hs_opt_out

This cookie is used by the opt-in privacy policy to remember not to ask the user to accept cookies again. This cookie is set when you give users the choice to opt out of cookies.

(Expires: 2 years)

__hs_do_not_track

This cookie can be set to prevent the tracking code from sending any information to HubSpot. Setting this cookie is different from opting out of cookies, which still allows anonymized information to be sent to HubSpot.

(Expires: 2 years)

__hs_testcookie

This cookie used to test whether the visitor has support for cookies enabled.

(Expires: Session cookie)

hsPagesViewedThisSession

This cookie used to keep track of page views in a session.

(Expires: Session cookie)

For further information about HubSpot cookies, click this link.


9. THIRD-PARTY SERVICES

In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.

However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.

For these providers, we recommend that you read their privacy policies so you can understand the manner in which your Personal Information will be handled by these providers. In particular, remember that certain providers may be located in or have facilities that are located a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.

Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service. When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.

10. THIRD-PARTY SERVICES; USE OF COOKIES AND OTHER TRACKING TECHNOLOGIES

Some content or applications available through the Website and Services, including advertisements, may be served by third parties. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use the Website and Services, such as your IP address, pages you visit, and when you view a page or open an email in which a tag is embedded. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content and for other purposes. We do not control these third parties’ tracking technologies or how they may be used. The information practices of these third parties are governed by their own privacy policies and are not covered by this Privacy Policy. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.

These third parties may include services provided through Google AdWords, Google Analytics, Hubspot, HotJar, and more.

AdWords allows users visiting website that have an AdWords remarketing pixel installed to opt-out via the Ads Settings page or the NAI Consumer Opt Out form.

11. Changes to this Statement

NewLeaf will occasionally update this Statement of Privacy to reflect company and customer feedback. NewLeaf encourages you to periodically review this Statement to be informed of how NewLeaf is protecting your information.

12. Contact Information

NewLeaf welcomes your questions or comments regarding this Statement of Privacy. If you believe that NewLeaf has not adhered to this Statement, please contact NewLeaf at:

  • New Leaf Innovations Inc.
  • 8 Rancho Circle
  • Lake Forest, California 92630
  • Email Address:
  • [email protected]
  • Telephone number:
  • (949) 377-1301
  • Effective as of January 01, 2017